Joy Cork Marketing - Image Assets

Logo Files

Place your logo files here:

logo-white.png - White logo for dark backgrounds (header)
logo-black.png - Black logo for light backgrounds (footer)
favicon.png - 32x32px favicon
apple-touch-icon.png - 180x180px Apple touch icon

Source: User provided logos in /Users/billeisenhauer/Downloads/joycork-favicon/

Copy these files:

cp ~/Downloads/joycork-favicon/Reverse-White.png ./logo-white.png
cp ~/Downloads/joycork-favicon/Monochrome-Black.png ./logo-black.png
cp ~/Downloads/joycork-favicon/favicon.png ./favicon.png
cp ~/Downloads/joycork-favicon/Apple-Touch-Icon.png ./apple-touch-icon.png

Blog Post Images

Add hero images for blog posts in blog/ subdirectory:

blog/chatbot-use-cases.jpg - For “How AI Chatbots Increase Wine DTC Sales”
blog/virtual-sommelier.jpg - For “The Virtual Sommelier”
blog/bootstrap-marketing.jpg - For “Bootstrap Your Winery’s Marketing”

Recommended sources (royalty-free):

Unsplash.com (search: wine, winery, tasting room, wine bottles)
Pexels.com

Image specs:

Size: 1200x630px (optimal for Open Graph sharing)
Format: JPG (best compression for photos)
Quality: 80-85% (balance quality vs. file size)

Hero/Background Images

Add background images for landing page sections:

hero-bg.jpg - Wine tasting room or bottles (warm, premium aesthetic)

Style guidelines:

Premium wine photography
Warm color tones (complement wine/olive palette)
Professional but not sterile
Avoid overly staged stock photos

Open Graph Image

Create a default OG image for social sharing:

og-image.png - 1200x630px with Joy Cork logo + tagline

Template:

Background: Wine-700 (#6A0F2B)
Logo: Centered, white
Tagline: “AI-Powered Virtual Sommelier for Modern Wineries”
Minimal, clean design